What do you get for $80?

A gigantic audience ready to provide you with answers

Choose your target audience, including very specific details. The magic of AI then allows us to craft a large number of unique "people" who fit your exact target description. This is the first time in history that you will be able to get a sample size of 20000 when surveying Fortune 500 CEOs.

We have found that 20000 is enough to get certainty about your population even though AI is somewhat less accurate about its preferences than actual people.

A tool to harness that power so you aren't misled by AI

Use our survey builder to craft your questions. At the moment, we only offer pricing studies, but we plan to include more options.

Chatbots love to please, and they are especially likely to lie to you about their preferences. We ask tailored and scientifically-studied questions of the AI to make sure that it gives you an unbiased answer.

This does mean that in each situation, the types of questions you can ask are somewhat limited. However, that ensures that your answers are meaningful and actionable and protects you from bias.

Scientific analysis backed by evidence

Our survey methodologies are backed by the best-known psychology and peer-reviewed research on the subject. Surveying and analysis methods are fixed a priori so there is no risk of p-hacking or other unsavory business that can come from researchers doing a manual survey.

For pricing, we use a hybrid of a few survey methodologies: We determine a rough pricing range using a classic Van Westendorp price sensitivity study, and then run a further study to determine the demand curve for your product within and near that range. We also take a final step of asking interesting "consumers" at different points on the demand curve to explain their rationale and give opinions on the product and the brand. This allows us to create actionable recommendations.

Why a one-time charge and not a monthly fee?

Even though the process is automated, asking tens of thousands of AIs a series of questions is expensive. We thought about a monthly fee, but asking you to commit to $500/month to run unlimited surveys seemed excessive when most customers only need one or two.

If you are a frequent customer and will be returning for more, we will be happy to provide you with a discount.